Meta and Google are providing Hollywood studios tens of millions of {dollars} with the hope of hanging licensing offers that would enhance their fashions for AI-generated video, in response to a in Bloomberg. The businesses have reportedly supplied “tens of tens of millions of {dollars},” although it’s unclear what’s going to come from the talks.
Based on the report, Netflix and Disney “aren’t prepared to license their content material” however have “expressed curiosity in different varieties of collaborations.” Warner Brothers Discovery has reportedly indicated “a willingness to license a few of its packages.”
A spokesperson for Meta declined to remark. Google didn’t instantly reply to a request for remark. The businesses, it appears, are hoping such offers would assist advance their video technology instruments. Google lately confirmed off a text-to-video mannequin, , and tapped Donald Glover to advertise its capabilities. Meta can also be AI-generated video.
There’s been one thing of an arms race amongst AI companies to forge licensing offers with media firms. OpenAI and NewsCorp a multi-year deal to carry information content material to ChatGPT earlier this week. Meta can also be contemplating paying publishers to entry “information, photograph and video content material” to coach its AI fashions, Enterprise Insider .
However, as Bloomberg factors out, Hollywood studios could have some reservations about such offers. Although AI-editing instruments could also be interesting, there was widespread concern within the leisure trade about how AI firms may use their inventive work. That pressure burst into full view this week when Scarlett Johansson accused OpenAI of copying for its “Sky” assistant in ChatGPT after she declined to companion with the corporate herself. OpenAI has claims that it tried to imitate her voice, although the corporate has but to clarify that one Sam Altman .
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